PREDICTIVE SALES Training — Strategy, Analytics and Implementation
Would you like to base your sales forecasts on data rather than intuition? Grupas' Predictive Sales Training equips participants with the core principles and techniques of predictive sales analytics and shows how to apply them within business processes. The program covers data collection and preparation, machine learning and data mining, sales forecasting model development, advanced analysis techniques, customer segmentation and CLV (customer lifetime value) analysis, as well as analytics tools and software (Tableau, Power BI, R, Python). Theory turns into practice through strategic decision-making and real-world industry case studies.
The training is delivered as a 2-day classroom program using a holistic and interactive method consisting of theoretical lessons, hands-on applications, case studies, group work and Q&A sessions. To increase engagement and effectiveness, capacity is limited to a maximum of 15 participants; all participants who successfully complete the training receive an official Certificate of Attendance.
Benefits for Your Company
- Optimization of sales strategies through more accurate, data-driven sales forecasts
- Increased operational efficiency and personalized customer approaches through the analysis of customer behavior
- Sales planning and budgeting strengthened by time series, regression, classification and clustering models
- Allocating the right resources to the right customers thanks to customer segmentation and CLV analysis
- A data-driven strategic decision-making culture in risk analysis, opportunity identification and optimization
- Practical competence in selecting and integrating analytics tools such as Tableau, Power BI, R and Python
- Knowledge that can be transferred to the field immediately after the training thanks to case studies and workshop exercises
- Measurable sales performance with the approach that "data-driven strategies increase sales success by 30%"
Who Is It For?
Professionals working in sales, sales management, marketing, business analytics and data analysis; organizations and teams that want to improve their sales forecasts. Anyone interested in the subject and willing to develop themselves in this field can apply for the training.
